Image to Base64
Turn an image into a Base64 string (data URI) you can embed directly in HTML, CSS, or JSON — no external files needed.
PNG, JPG, WebP, GIF, or SVG — the conversion happens entirely on your device
What a data URI is and when to use one
A data URI embeds the image content directly in your code, in the form data:image/png;base64,…. The upside is one less HTTP request: the image arrives together with the page, which is perfect for icons, small logos, favicons, and HTML emails, where external files are often blocked. The downside is that embedded content isn't cached separately by the browser and weighs about a third more than the original file.
Why Base64 is 33% larger
Base64 represents binary data using only 64 plain-text characters: every 3 bytes of the image become 4 characters, hence the roughly 33% overhead. That's why the practical rule of thumb is to only embed files under 5–10 KB; beyond that, the extra weight cancels out the saving from the skipped HTTP request. This tool shows you the exact final size, so you can decide with real numbers in front of you.